Corner Booth

STRATEGIC CULTURAL ANTHROPOLOGY.

Works-in-Context.

_QUALITATIVE + ETHNOGRAPHIC RESEARCH.
_INSIGHT + FORESIGHT DESIGN + DIRECTION.
_BRAND + CULTURAL + CREATIVE STRATEGIC CONSULTANCY.
_TEAM IMMERSION + PARTICIPATORY STRATEGY PROGRAMMING.

EXPERIENCE + EXPERTISE.


Tamika is in the Corner Booth. 
15 years deep. 
Working all over the world on projects + briefs like these.

Why?

Fresh insight happens from the outside-in. 
Cultural shifts happen from the inside-out. 
Distinct strategic work requires both. 

Where?

NYC-based with the ability to move.
Where the people are, and the energy is. 
Upstream.

Who?

Skilful + graceful practitioners. 

When?

You need to see with fresh eyes.
In order to move with courage and confidence.

CONTACT.

Let's talk here Corner Booth Open Hours

or

Email here reservations@cornerbooth.work

Cultural Insight + Narrative Strategy.

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Cultural Insight + Narrative Strategy.

Client: Nike Foundation / Girl Effect

Timeline: 2012-2013

Location: Rwanda, Nigeria, Ethiopia.

Youth Consultancy + Creative Concepting.

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Youth Consultancy + Creative Concepting.

Client: Adidas

Timeline: 2011-2012

Location: London [Olympics]

Global Brand + Innovation + Creative Strategy.

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Global Brand + Innovation + Creative Strategy.

Client: Nike

Timeline: 2012-2024

Location: Portland, Oregon

Really, there's too much to unpack. 

Research + Insight.

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Research + Insight.

Client: Unicef

Timeline: 2016

Location: Senegal

Global Brand Strategy + Senior Leadership Development Program.

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Global Brand Strategy + Senior Leadership Development Program.

Client: Clinique

Timeline: 2016-2021

Location: NYC, Oakland, Houston, Atlanta, London + all US states, digitally

Senior Leadership Participatory Strategy Program.

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Senior Leadership Participatory Strategy Program.

Client: Lego

Timeline: 2022

Location: NYC

Global Customer Insight + Cultural Direction.

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Global Customer Insight + Cultural Direction.

Client: Estée Lauder

Timeline: 2020-2021

Location: NYC, Chicago, Atlanta

Leadership Offsite + Brand Positioning.

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Leadership Offsite + Brand Positioning.

Client: The Nue Co

Timeline: 2019

Location: NYC

Customer Insight + Brand Positioning.

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Customer Insight + Brand Positioning.

Client: NOCTA

Timeline: 2021

Location: NYC, London, Amsterdam, LA, Accra, Paris

Insight, Brand Strategy + Positioning.

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Insight, Brand Strategy + Positioning.

Client: Nike

Timeline: 2022

Location: London, Paris, Amsterdam, Lagos, Seoul, Mexico City, Tokyo, Sao Paolo, Shanghai, Mumbai.

Insight + Strategic Consultancy.

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Insight + Strategic Consultancy.

Client: Nike

Timeline: 2024

Location: LA, London.

Cultural + Customer Insight.

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Cultural + Customer Insight.

Client: Meta

Timeline: 2022

Location: North America

v rare, but some projects are one and done. 

Creative Strategy + Facilitation.

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Creative Strategy + Facilitation.

Client: Barbican Centre

Timeline: 2017-2019

Location: London, Edinburgh, Newcastle

Participatory Strategy + Creative Consultancy.

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Participatory Strategy + Creative Consultancy.

Client: Spotify

Timeline: 2022

Location: NYC

Customer + Cultural Insight. Brand Positioning. Culture Change.

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Customer + Cultural Insight. Brand Positioning. Culture Change.

Client: Shea Moisture

Timeline: 2018-2021

Location: Sao Paolo, Riyadh, London, NYC, LA.

Global Product Innovation + Strategic Consultancy.

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Global Product Innovation + Strategic Consultancy.

Client: Starbucks

Timeline: 2024 - 2025.

Location: NYC

Customer Insight.

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Customer Insight.

Client: Jordan

Timeline: 2024

Location: North America

Organisational Change + Narrative Strategy.

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Organisational Change + Narrative Strategy.

Client: Berklee College of Music

Timeline: 2023

Location: Boston

Judging Panel.

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Judging Panel.

Client: Creative Review

Timeline: 2024

Location:

WHAT ARE YOU WORKING TOWARDS?

This is a tool to help clarify where you're at, and where you're trying to go. Keep one specific challenge in mind.

No correspondence here. Just a lo-fi tool for you. We don't receive your answers to these questions, unless you choose to forward on at the end.